文章摘要
马克思主义新闻观视角下的高校网络舆论引导
Guidance of University Network Public Opinion from the Perspective of Marxist View of Journalism
  
DOI:
中文关键词: 马克思主义新闻观;高校;网络舆论引导;困境;路径
英文关键词: Marxist view of journalism; universities; network public opinion guidance; dilemma; path
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作者单位
卢晓倩  
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中文摘要:
      信息高速传播给高校网络舆论的引导带来新的挑战,马克思主义新闻观对高校学生具有较强的教育引领性,为高校网络舆论引导的有效开展提供了科学的方法论。马克思主义新闻观视角下高校网络舆论引导面临着学生思想多元化、网络舆论引导队伍建设相对落后、网络舆论引导监管机制尚未完善等困境。高校要从“坚持党性原则、把握正确导向,坚持群众路线、贴近学生群体,完善体制机制、加强监管引导”等方面加强网络舆论引导。
英文摘要:
      High-speed dissemination of information brings new challenges to the guidance of universities network public opinion. The Marxist view of journalism plays an important role in educational guidance for universities students and provides a scientific methodology for the effective development of university network public opinion guidance. From the perspective of Marxist view of journalism, the guidance of network public opinion in universities is faced with such difficulties as diversification of students' thoughts, relatively backward construction of the network public opinion guidance team and imperfect supervision mechanism of network public opinion guidance. Universities should strengthen the guidance of network public opinion from the aspects of “adhering to the Party principles, holding the correct orientation, keeping to the mass line, getting close to students, improving the system and mechanism and intensifying supervision and guidance”.
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